Purple Goldfish Hall of Famer–Lexus

Hall of Fame Class of 2010–Lexus

Good customer service shouldn’t feel like a luxury. While it’s great when you find a reputable dealer to buy from, it feels even better when that dealer continues servicing your car needs long after you’ve driven off the lot. Perhaps that’s why Lexus offers concierge service to their buyers, including a courtesy car wash and vacuum, following maintenance services.

THE ORIGIN

Lexus is a company that takes pride in their innovative, thoughtful designs and the relentless performance of their vehicles. What’s more, they were founded on the principal of being dedicated to always offering top-notch customer service. Showing that dedication through actions more than words, Lexus takes pride in their happy customer base all over the world.

WHY A COURTESY WASH AND VAC?

Lexus goes beyond standard, striving for the unexpected. Washing and vacuuming our cars takes up time and money–and it’s almost always necessary after our cars leave an auto service shop. Lexus takes the inconvenience of dust, dirt, and oil out of the equation, ensuring their customers are back to doing what they love–faster.

TAKEAWAY

While customer experience shouldn’t feel like a luxury, it often does. Luckily, Lexus wants to ensure that all of their customers, no matter what kind of vehicle they’ve purchased, leaves the Lexus dealership feeling a little bit happier than when they entered.

Today’s Lagniappe (a little something extra thrown in for good measure) – Here are a few more ways Lexus makes customers feel like more than dollar signs. 

Stan Phelps is a popular keynote speaker and workshop facilitator. He believes that brands must focus on meaningful differentiation to win the hearts of both employees and customers. Driven by client objectives and inspired by bold vision, Stan works with clients to create programs, keynotes, and workshops that are memorable and on brand, inspiring businesses to become talkable by design. The result: programs that win BIG.

Contact Stan at stan@purplegoldfish.com or call +1.919.360.4702

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